Redirect Loop
A redirect loop occurs when a browser is sent through redirects that eventually lead back to a URL already visited, preventing the intended page from loading.
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Digital Glossary
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Redirect Mapping
Redirect mapping is the process of pairing old website URLs with the most appropriate destinations during a redesign, migration, or restructuring.
Read the definitionReduced Motion
Reduced motion is a design approach that limits unnecessary movement for people who are distracted, uncomfortable, or adversely affected by animation.
Read the definitionReferral Incentive
A referral incentive is a benefit offered to someone for introducing a potential customer to a business.
Read the definitionReferral Marketing
Referral marketing involves encouraging existing customers, partners, or other trusted contacts to recommend a business to someone who may need its services.
Read the definitionReferral Program
A referral program is a defined arrangement that encourages existing customers or partners to recommend a business to other people.
Read the definitionReferral Request Message
A referral request message invites a satisfied customer to recommend a business to someone who could genuinely use its services.
Read the definitionReferral Traffic
Referral traffic generally describes visits to a website that analytics attributes to a link clicked on another website.
Read the definitionReflow (WCAG 1.4.10)
Reflow is the WCAG 1.4.10 requirement that content remain usable at specified narrow viewport equivalents without unnecessary two-dimensional scrolling.
Read the definitionRender-Blocking Resources
Render-blocking resources are files or browser tasks that delay a webpage's initial visible rendering until critical processing is complete.
Read the definitionRepeat Booking Rate
Repeat booking rate measures the share of customers who make another booking after an initial service within a defined time window.
Read the definitionRepeat Customer Revenue Share
Repeat customer revenue share is the proportion of revenue generated by customers who have purchased from the business before.
Read the definitionRequest for Proposal (RFP) for Web Projects
A request for proposal (RFP) for a web project is a structured invitation asking qualified vendors to propose a solution to defined website needs.
Read the definitionRequired Form Field
A required form field is an input that must be completed before a form can be submitted successfully.
Read the definitionResource Hints
Resource hints are browser-facing instructions that suggest when to connect to or fetch likely-needed web resources before ordinary discovery would occur.
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