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Digital Glossary

A practical guide to the digital terms behind websites, content, SEO, UX, and online visibility.

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Showing 991–1005 of 1451 terms

Website Design & Development · Layout & Responsive Design

Responsive Images

Responsive images let a website provide image files suited to different screen sizes, resolutions, or layout needs.

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Digital Strategy & Competitor Research · Channel & Budget Decisions

Responsive Search Ads

Responsive Search Ads (RSAs) are Google Ads search advertisements assembled from multiple advertiser-provided headlines and descriptions.

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UX, Conversion & Accessibility · Navigation & Interaction

Responsive Typography

Responsive typography adjusts text sizing, spacing, and layout so content remains readable across different devices and viewport widths.

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Social Media & Digital Content · Paid Social Planning

Retargeting

Retargeting is an advertising approach that attempts to reach people who previously interacted with a website, business, or campaign, subject to platform capabilities and privacy requirements.

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Digital Strategy & Competitor Research · Channel & Budget Decisions

Revenue Per Job

Revenue per job is the average amount of sales revenue earned for each completed job during a specified period.

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SEO & Local Search · Local Search & GBP

Review Gating

Review gating is a practice that filters customers before directing them to a public review platform, often encouraging satisfied customers to post while steering unhappy customers into a private feedback channel.

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SEO & Local Search · Local Search & GBP

Review Spam

Review spam involves deceptive, fabricated, manipulated, or otherwise inauthentic reviews intended to mislead people about a business.

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SEO & Local Search · Local Search & GBP

Review Suppression

Review suppression is the deceptive practice of obstructing genuine negative reviews or selectively hiding them to misrepresent customer feedback.

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