SEO & Local Search
Redirect Mapping
Redirect mapping is the process of pairing old website URLs with the most appropriate destinations during a redesign, migration, or restructuring.
Redirect mapping is the process of pairing old website URLs with the most appropriate destinations during a redesign, migration, or restructuring. A cleaning company replacing an outdated services section might map each former service page to its relevant new counterpart rather than sending every URL to the homepage. The resulting document helps developers configure redirects and check that useful links keep leading somewhere meaningful. Mapping is the planning stage; a 301 or another redirect response is the technical implementation. Pages with no suitable replacement require a deliberate decision rather than an automatic forced redirect. Testing the final mappings can uncover loops, chains, and unexpected missing pages.
