Review Spam

Review spam involves deceptive, fabricated, manipulated, or otherwise inauthentic reviews intended to mislead people about a business. Examples can include reviews written by people without real experience, undisclosed incentives conditioned on positive sentiment, or coordinated attempts to distort ratings. A legitimate review response addresses feedback; it does not make a questionable review genuine. Cleaning and home repair businesses depend on customer trust, so they should request honest feedback without inventing endorsements or pressuring customers. Platform policies and U.S. rules on consumer reviews may apply, and specific requirements can change. Suspected spam should be handled through supported reporting channels rather than retaliation.