Website Strategy
What to Prepare Before Hiring a Website Designer
Gather the business details that make a small website project easier to scope and complete.
Ideas for better decisions
Practical decisions about a small business website.
Search Insights
Search practical guidance on websites, SEO, content, and service business marketing.
Topics Covered
Insights 13–15
Practical reading for small service businesses working through their next website, content, or strategy decision.
Gather the business details that make a small website project easier to scope and complete.
Use service complexity and customer questions—not trends—to decide when your website needs more pages.
Need help with your own site?
Explore the services or share the context behind your project.