UX, Conversion & Accessibility

User Feedback Widget

A user feedback widget is a small website control that invites visitors to comment on a particular page or experience.

A user feedback widget is a small website control that invites visitors to comment on a particular page or experience. It might ask whether a service description answered a question or offer a brief text field for reporting a broken booking step. Because the prompt appears in context, comments can be more specific than a general customer survey. Feedback is voluntary and may not represent everyone who visits the site; it should also be handled with appropriate privacy safeguards. The widget collects observations, but a business still needs a process for reviewing reports and making improvements.