Social Media Content Rights

Social media content rights determine who may use, modify, publish, or license material such as photographs, videos, graphics, and written posts. Seeing a customer's photo publicly does not necessarily give a landscaping company permission to copy it into an advertisement or portfolio. Rights may depend on who created the material, any contract or license, the platform's terms, and additional permissions involving identifiable people. Before republishing client or employee content, confirm the intended use and retain a record of relevant permissions. Social media content rights overlap with image licensing but can cover more than still images. This explanation is general information, not a determination of legal ownership in a specific case.