Social Media & Digital Content

Social Media Account Permissions

Social media account permissions determine who can view, create, publish, advertise, or manage aspects of a business's social presence.

Social media account permissions determine who can view, create, publish, advertise, or manage aspects of a business's social presence. Platforms may offer different roles or granular access settings for team members and agencies. A handyman company can give a contractor publishing access without necessarily handing over complete control of its business account. This is different from two-factor authentication, which helps verify a person's identity at sign-in. Good permission practices include using individual accounts where supported, limiting access to necessary tasks, and promptly reviewing permissions when someone leaves. Exact role names and management screens vary by platform and can change.