Image SEO

Image SEO refers to practices that help search engines discover and understand images within a website. Descriptive surrounding copy, appropriate filenames, accessible alternative text when needed, and image files that can be fetched all contribute to clarity. For a handyman portfolio, a real photograph should sit near an accurate description of the work rather than carry an unrelated keyword list. Image compression and responsive delivery can also support a better page experience. Alt text serves an accessibility purpose first and is only one element of image SEO. Google may choose whether and how to display an image in search; optimized files do not receive guaranteed rankings or traffic.