SEO & Local Search

Google Ads Location Assets

Google Ads location assets can display eligible business location details alongside certain paid ads using connected Maps or Business Profile data.

Google Ads location assets can show an eligible business location, map reference, address-related details, or location-based actions alongside certain paid ads. Google may source these details from linked Google Business Profiles, Google Maps locations, or supported chains, and the advertiser can select which eligible locations to associate with campaigns. The assets do not appear with every impression and are not the same as organic Google Maps rankings. For a service-area business that hides its address, enabling a location asset must not be treated as permission to expose a private residence or invent a customer-facing storefront. Check actual location eligibility, the information that Google Ads may use, and the current appearance in the advertiser's account before activating a campaign. Changes to business hours, closed locations, phone details, or profile data may affect what can appear. This feature supports local advertising; it does not prove the quality of a lead or promise visits or bookings.