Content & Copywriting

Editorial Checklist

An editorial checklist is a repeatable list of items an editor reviews before content is approved or published.

An editorial checklist is a repeatable list of items an editor reviews before content is approved or published. It might cover factual accuracy, spelling, helpful headings, working links, permissions for photographs, accessibility, metadata, and consistent terminology. For a small service-business website, a checklist helps prevent details such as outdated hours or an incorrect phone number from slipping into a page update. Unlike an editorial policy, which states overarching standards, the checklist turns those standards into concrete review steps. A checklist should be proportionate to the content: an explanation of a technical Google feature may need a dated source check, while an evergreen service introduction may need a different level of verification.